Put Your Practice on the Living Room TV

YouTube & Smart TV Ads for Dental Practices

Patients choose the practice they already recognize. We put your office on the smart TVs and phones of households near you, so when they search, they already know your name.

Every screen Smart TVs, mobile phones, tablets, and desktops
Radius targeted Only households near your office see your ad
A fraction of TV cost No airtime contracts or five figure media buys
Paired with Search Awareness that turns into branded searches and calls
YouTube vs. Television

TV reach without the TV price tag.

Your patients still watch on the living room screen. They just do it through YouTube now. That means you can buy the same big screen moment, aimed only at the neighborhoods you serve, for a fraction of what a broadcast spot costs.

Traditional TV Ad
YouTube with Digital AdWise Smart TV, mobile, and desktop
Who sees it
An entire broadcast market, most of it too far away to ever visit you
Households inside the radius or zip codes you choose around your office
What you pay for
Airtime, whether anyone is watching or not
Views. On skippable ads, people who skip early cost you nothing
Budget to start
Production plus media buys that often run five figures
$1,500 per month in ad spend
Targeting
Channel and time slot
Location, age, household, interests, and life events like moving or new parents
Measurement
Estimated ratings
Views, view rate, website visits, branded search lift, and tracked calls
Flexibility
Booked weeks in advance, locked once it airs
Start instantly when your campaign launches, and swap your video creative whenever you want

Same 15 or 30 second spot. A smarter way to buy the screen.

Where your ad shows up

One campaign. Every screen in their home.

YouTube is watched everywhere: on the living room TV after dinner, on a phone during the school pickup line, on a laptop at lunch. Your campaign follows the viewer across all of them, but only inside the area your practice actually serves.

Smart TVs

The YouTube app on connected TVs puts your practice on the biggest screen in the house, often in front of the whole family at once.

  • Full screen, sound on viewing
  • Reaches cord cutters TV ads miss
  • Feels like a TV spot, priced like digital

Mobile Phones

Short, skippable and bumper ads catch patients scrolling on the go, with a one tap path to your website or your phone line.

  • Tap to visit or call
  • 6 second bumpers for quick recall
  • Reaches busy parents and commuters

Desktop & Display

Display banners across Google's network of websites and apps keep your practice visible to people who watched your video or visited your site.

  • Remarketing to warm audiences
  • Image ads on news, weather, and local sites
  • Keeps you top of mind until they book
Radius targeting

You draw the map. We keep every dollar inside it.

Pick a mile radius around your office, a list of zip codes, or both. Exclude areas you do not want to pay for. A patient 40 miles away will never see your ad, so your budget only works on people who can realistically become patients.

The Strategy

YouTube builds the name. Search books the appointment.

Search ads only reach people who are already looking for a dentist. YouTube creates the people who go looking for you. We run both from the same account, with the same team, so every view feeds the campaigns that make the phone ring.

01
Awareness

Introduce your practice

In-stream and bumper ads show your doctor, your office, and your signature treatment to households in your radius on TV and mobile.

YouTube in-stream Bumper ads
02
Recall

Stay top of mind

People who watched your video or visited your site see you again on YouTube and across Google's display network, so your name sticks.

Video remarketing Display banners
03
Capture

Win the search

When they search "dentist near me" or your practice name, our Search campaigns and SEO put you at the top. Branded searches usually cost less per click and convert better.

Google Search Ads SEO
04
Measure

Prove the lift

We track views, website visits, growth in branded searches, and calls by source, then report it monthly in plain language.

Call tracking Monthly report
Patients book the practice they already recognize.

When a parent has seen your office on the TV three times this month, your listing is the one they click when they finally search for a dentist. That familiarity is what makes every Search dollar you already spend work harder.

Pricing

Simple pricing. Every ad dollar goes to media.

Every plan has one flat monthly management fee. Our fee never grows just because your ad budget does, and every dollar of ad spend goes to putting your practice in front of patients.

Neighborhood

For a single practice building name recognition in its own backyard.

Starting at
$1,850 /month
Ad spend $1,500
Flat management fee $350
Total monthly $1,850
Expected reach 15,000 to 30,000 video views per month
  • 1 YouTube awareness campaign
  • Single radius around your practice
  • Smart TV, mobile, and desktop placements
  • Up to 2 video ads in rotation
  • Monthly performance report
Get Started
Most Popular
Community

For practices ready to own their area and feed their Search campaigns.

Starting at
$3,900 /month
Ad spend $3,000
Flat management fee $900
Total monthly $3,900
Expected reach 30,000 to 60,000 video views per month
  • Everything in Neighborhood, plus:
  • YouTube awareness plus Display remarketing
  • Up to 2 radius or zip code zones
  • Up to 4 video ads in rotation
  • 6 second bumper ads for quick recall
  • A/B testing on video creative
Get Started
Market Leader

For multi-location groups or practices covering a wide metro area.

Starting at
$6,500 /month
Ad spend $5,000
Flat management fee $1,500
Total monthly $6,500
Expected reach 50,000 to 100,000 video views per month
  • Everything in Community, plus:
  • Full YouTube, Display, and remarketing funnel
  • Multiple locations or expanded radius zones
  • Ad sequencing across in-stream and bumper formats
  • Bi-weekly optimization and creative refreshes
  • Priority support and strategy calls
Get Started

How the fee works: one flat management fee per plan, never a percentage of your spend, so we have no reason to push a bigger budget than you need. Expected reach assumes a typical local cost of $0.05 to $0.10 per view and varies by market. Need a budget above $5,000? Ask about a custom plan.

Request a custom plan →
Budget calculator

See exactly what your month looks like.

Slide to your ad budget. Your management fee is one flat monthly amount per plan , never a percentage of your spend. No setup surprises, no airtime contracts, and no paying for screens outside your area.

Not sure where to start? Most single location practices launch at $1,500 to $3,000 a month and scale once they see branded searches climb.

$1,500 $5,000 $10,000 $15,000
Ad spend $1,500
Flat management fee $350
Total monthly $1,850
Estimated video views per month 15,000 to 30,000
Build my plan at this budget →

View estimates assume a typical local cost per view of $0.05 to $0.10. Actual costs vary by market, audience, and creative, and are not a guarantee of results.

FAQ

Questions practices ask before going on screen.

Still deciding if video fits your practice? We will look at your market and tell you honestly whether it makes sense right now.

Talk to us about your market →
Will my ad really show on smart TVs?

Yes. YouTube ads run inside the YouTube app on connected TVs, as well as on phones, tablets, and computers. We can set your campaign to favor TV screens, mobile, or a balance of both depending on your goals.

How tight can the location targeting be?

As tight as a few miles around your office. We can target a mile radius, a list of zip codes, or a combination, and exclude areas you do not serve. People outside your area will not see your ads, so you never pay for viewers who would never make the drive.

Do I need a professional video?

Not necessarily. A clear 15 to 30 second video of your doctor, your team, and your office often outperforms a polished studio spot because it feels real. We will guide you on the script and what to film so your video is ready for YouTube.

How is this different from my Google Search ads?

Search ads reach people who are already looking for a dentist. YouTube reaches people before they start looking, so when they do search, your name is the one they recognize. The two work best together, and we manage both from the same account.

How do you measure brand awareness?

We report on views, view rate, website visits from viewers, growth in searches for your practice name, and tracked phone calls. You get it monthly in plain language, without jargon you have to decode.

How is pricing calculated?

You choose your monthly ad spend, starting at $1,500, and pay one flat management fee for your plan: $350, $900, or $1,500 per month. It is never a percentage of your spend, so a $1,500 budget is $1,850 total per month and a $3,000 budget is $3,900 total.

How quickly can my campaign go live?

Once your video is ready and approved by Google, campaigns can launch within days. Awareness builds over the first few months, which is why we track branded search growth alongside views.

Ready to put your practice on screen?

Get a free YouTube and Search strategy for your market. No obligation, no pressure, and no contract to look at your numbers.